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There are a number of common scams that you may encounter around your website, email, or domain name. Scammers take advantage of small business owners who might not know all the ins-and-outs about how their website works.
If you receive a suspicious email about your website or email account, DO NOT CLICK THE LINKS in the email. You can forward the message to our team so we can check to see if it’s legitimate.
Setting up your “Google Business Profile” Page (formerly Google My Business)
It is important for you to further your online visibility and attract new prospective patients to your website. Setting up your “Google Business Profile” page takes just a few minutes and is key in increasing your ranking in Google search results and Google Maps.
Google Business Profile enables you to connect directly with prospective patients within your local area. After setting up your account, Google will require you to verify your business address.
As marketing increasingly moves online, so does acupuncturists’ need to attract patients through effective landing pages. Sometimes “landing page” just means the first page on your website where visitors land, but often it means a sign-up form where users exchange their information for your services.
Specialized landing pages will attract more patients than your homepage. Whereas your website mostly informs users already familiar with your practice, landing pages put your foot in the door with prospective patients. Here’s what landing pages can do for your acupuncture practice.
Understanding who your prospective patients are is the most overlooked aspect of business communication. Every message you craft should begin by understanding the audience it’s intended for. In your case, it’s intended for potential patients who are looking for help with a specific condition or health concern. Be clear about the conditions you treat most often and how you have helped your patients achieve their health goals.